Why Do People Give Gift Certificates?

Introduction
Many people view gift certificates as very convenient gifts. Gifts certificates are a better option than giving someone cash, but at the same time the recipient has the advantage of choosing whatever they like. To illustrate the point, just consider the situation when a friend ends up with three toasters and five bedside lamps on her birthday! The friend would have benefited immensely if at least some of the people had chosen to give her gift certificates.
Where You can Get Gift Certificates
Many places like restaurants, beauty saloons, department stores and music stores offer gift certificates. It might even be possible to purchase them online. There are also options like a specific gift certificate that you can redeem only at the music store, or a more generic one that you can redeem at any of the shops in the mall.
Benefits
Gift certificates make ideal gifts when you don’t know the recipient very well- they give options without necessarily making the gift impersonal. For instance, when you don’t know the tastes of a new friend in music, you play safe by giving him a gift certificate that he can avail for the music of his choice.
Gift certificates are excellent when you know that the recipient is choosy. This way, you can save yourself from embarrassment.
Gift certificates come in extremely handy when you have to give a large number of gifts, like festival seasons. They are also helpful when your gifts are going to many members of the same group- it is extremely difficult to gift everyone what they might like and make sure that all the gifts are of more or less the same value!
The Flip Side
That said gift certificates don’t suit every situation. A close friend may feel hurt that you didn’t take the time and effort to find a more personal gift. However it is always possible to personalize a gift certificate by encasing it in a handmade envelope or beautiful box. This way, your recipient gets to know that you have made a special effort and also get to choose their gift.

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